There's always different ways to win corporate transportation contracts, but the big takeaway is that it needs to be efficient, scalable and provide a return on investment.
In a partnership with an affiliate on Moovs, we were able to secure a corporate shuttle contract with seven easy steps.
I wanted to briefly share the new strategy with all of you:
- We started using Crunchbase Pro, a tool that tracks recently funded companies. (anything from Series A to IPO)
- We searched companies in software/Computer IT, filtered by location (dense locations are best), size of company greater than 500 employees, and funded within the last 6 months.
- We pulled a list of companies matching our criteria, and searched by job titles who are the decision makers (workplace, procurement, facilities, etc.)
- We sent an email sequence to 100 companies, of which 10 converted to meetings. Our pitch? Flexible return to work full-time or hybrid from a trusted company.
- We used Moovs in our pitch to show QR tracking that passengers can scan and use the driver app to view their driver in real time (they loved this).
- The tech-based company signed off the our Master Service Agreement.
- Program starts in Fall, and is estimated at $100K per month, recurring
The process took 2 months to finalize, but the big takeaway was using a new tool to actively search recently funded companies.
These are the companies that have money to spend on employee perks, such as employee transit programs!
